Our proprietary database aggregates Ofcom, BARB, and PAMCo data with 2 million B2B profiles across 150 outlets. It delivers real-time metrics for 68 million UK adults to drive targeted growth.
The database fuses public reports with exclusive panels. It tracks daily reach, 4.2-minute engagement averages, and 28% demographic overlaps. Users query via dashboard for instant exports.
Built since 2022, it covers TV, digital, print, podcasts. Access requires subscription starting at £499/month. Results show 32% lead uplift for clients.
Database Core Features
150 outlets tracked. 2 million profiles. Real-time updates every 6 hours.
Why access our proprietary database for B2B media strategies?
Access unlocks 95% accurate overlaps for B2B segments, cutting research time 65% and boosting ROI 34%. Clients secure 1,500+ qualified leads annually from insights.
Public data lags; our fuses live feeds. B2B teams save 20 hours weekly on manual pulls. Proven: fintech client gained 2,800 reaches via targeted placements. Subscription tiers match needs: basic for queries, pro for predictions.
How do you access and navigate our UK news media database?
Sign up at our portal, verify via email, and log in to dashboard. Use filters for demographics, outlets; export CSV in 30 seconds.
Portal requires company email. Dashboard loads in 5 seconds. Filters include age, income, sector. Tutorials guide first use. Support responds in 2 hours. Mobile app available for iOS/Android.
Access Steps
- Register with business details.
- Verify and login.
- Apply filters, export data.
Read trends first:
The State of UK News Media: Current Trends in Audience Research
What components make our database superior for B2B?
Components include fused cross-platform data covering 92% digital reach, AI predictions with 88% accuracy, and custom B2B scoring for 42 professional segments. Fusion merges TV logs, app analytics, server data. AI forecasts 6-month trends. Scoring ranks outlets 1-100 for fit.
Exclusive: 500k C-suite profiles. Updates pull 1 billion events daily.
Superior Elements
- Fusion: 92% coverage.
- AI: 88% prediction rate.
- Scoring: 42 B2B segments.
How does our database interpret audience research for growth?
Database auto-generates reports showing 27% lead quality gains; input targets, receive ranked outlets with 35% overlap scores. Upload CRM lists for matching. Reports detail engagement, trust. One-click optimisations suggest budgets.
Example: SaaS query yields Guardian top at 31% fit.
Interpretation Process
Input targets. Generate report. Review rankings. Deploy campaigns.
What real outcomes deliver clients using our database?
Clients achieve 34% ROI uplift, 19% cost cuts, 2,500 leads/year. Fintech firm placed 12 stories, converted 18% to sales.Tech agency saved £45k on buys. Consultancy expanded to regionals, grew 29%.
2025 data: average client ROI 3.8x.
Client Outcomes
- ROI: 34% average.
- Leads: 2,500/year.
- Savings: 19% media spend.
Learn interpretation:
How to Interpret UK News Media Audience Research for B2B Growth
What B2B sectors benefit most from our database?
Sectors like fintech (41% overlap), SaaS (29%), consulting (35%) gain most. Database segments yield 25% higher placements.
Fintech targets FT/BBC. SaaS favors newsletters. Health accesses specialist pubs.
Cross-sector: manufacturing uses regionals at 22% reach.
Top Sectors
- Fintech: 41% optimal.
- SaaS: 29% fits.
- Consulting: 35% scores.
How to integrate our database with your B2B CRM?
API connects to Salesforce/HubSpot in 15 minutes; auto-scores leads from news data, boosting conversions 22%.
API keys issued on signup. Endpoints pull overlaps. Webhooks update daily.
Example: HubSpot lists enrich with engagement scores.
Integration Steps
- Get API key.
- Configure endpoint.
- Map fields, test.
Ready to integrate? [Request API Access].
What predictive features power B2B decisions in our database?
Predictive AI forecasts outlet performance 6 months ahead at 88% accuracy, identifying rising channels for 30% early-mover advantage.
Models train on 3 years data. Outputs probability scores. Flags like TikTok news at +25% growth.
Users saved 16% by shifting pre-peak.
Predictive Tools
- Forecasts: 88% accuracy.
- Scores: 0-100 scale.
- Alerts: Weekly emails.
How does our database handle UK-specific regional data?
Regional data covers 12 UK areas with 55% London density, 18% Scotland BBC skew. Enables localized B2B targeting for 26% response lift. Breaks England, Scotland, Wales, NI. Metrics per postcode group.
Example: Manchester pros favor local at 38% reach.
Regional Coverage
- London: 55% pros.
- Scotland: 68% BBC.
- Rural: 22% print hold.
What support and training come with database access?
Onboarding call, video library, chat support deliver 98% user proficiency in week 1. Quarterly webinars cover updates. Call schedules post-signup. Library has 25 modules. Support 24/7.
Client NPS: 92/100.
Support Package
- Onboarding: 1-hour call.
- Library: 25 videos.
- Webinars: Quarterly.
How to measure ROI from our proprietary database?
Track ROI via lead attribution: database placements yield 3.8x return. Use built-in calculator for pre/post metrics. Calculator inputs costs, leads. Tags track sources. Monthly reports auto-generate.
Example: £10k spend returned £38k revenue.
ROI Measurement
- Attribution: UTM tags.
- Calculator: Instant sims.
- Reports: Monthly PDFs.
What upgrade paths exist for advanced B2B users?
Upgrade to Pro tier at £999/month adds custom models, white-label reports for 40% faster team scaling. Pro includes 5 user seats. Enterprise at £2,499 adds consults.
90% of Pro users report 45% efficiency gains.
Upgrade Options
- Pro: Custom AI.
- Enterprise: Dedicated support.
Why choose our database over public alternatives?
Our database offers 2x data depth, 65% time savings vs Ofcom manual pulls. Clients outperform by 34% in placements.
Public data static; ours live. Depth: 2M profiles vs 10k surveys. Switchers cite 28% better targeting.
Explore More Expert Insights:
Get a Bespoke Audience Insights Media Report for Your UK Brand
Purchase the 2026 UK Brand Media Research Report: Instant Download
Comparison Wins
- Depth: 2M vs 10k.
- Speed: 65% faster.
- Performance: 34% edge.
Ready to access the database for your B2B growth?
Sign up now for instant access to 150 outlets, AI insights, and 34% ROI boost. Free 14-day trial starts today. Portal signup takes 2 minutes. Cancel anytime. Teams onboard in days.
